The Platform
Our platform automatically gathers and tracks the gaming activity of its users on selected videogames. We use this information in order to organize online tournaments with cash prizes and allow players to wage in quick matches. After managing the matchmaking, all results are automatically verified and cleared by our system. <br />Additionally, we push updates to our users about their friends' and favorite professional gamers' gaming activities. Thanks to our system, if one of your friends has a FACEIT account and plays at a certain game we track even if he didn't report it.
FACEIT TV
FACEIT TV has proved to be FACEIT's most successful customer acquisition strategy. It is run out of a professionally equipped TV studio in Western Europe and produces TV shows focused on video games, such as commentated tournaments.
Since launch in September 2012, we have proved to be able to achieve top notch production quality in the shows we have been live streaming. Given the quality of this content and how we can monetize it, FACEIT TV could easily become a product by itself in the long run.
Check it out at http://www.twitch.tv/FACEITtv/new
Current Status
After months of development and private testing, in September 2012 we launched a beta on the smallest game supported by the platform. By end of the year we had penetrated this market vertical significantly with a few percentage points of its user base subscribed to our platform and with FACEIT becoming the reference brand for entertainment on this well known e-sports title. During these months the platform has been improved and despite the limited user base of the game we managed to get promising (and growing) engagement metrics as well as several proofs of monetization. We therefore decided to approach the launch of the second supported game, which will take place at the beginning of February.
Media Files
- Our tournament system is uniquely built based on players' needs rather than those of organizers
- Wanna play a quick match with someone of your skill or a tournament with the bests?
- Player profiles give a stream of updates about a player's activity, as well as stats and matches
- The same stream of activities is pushed to the home feed of your friends to keep them up to date
- One of FACEIT TV's productions from our studio (camera 1)
- One of FACEIT TV's productions from our studio (camera 2)
